tipota: means nothing in Greek. Everything starts from nothing.
Tipota is a creative studio led by Jim Bletsas. We work with founders and teams who need space to think, ask better questions, and decide what matters.
Our work starts from nothing — not as a blank slate, but as an open one. From there, we shape brands through close collaboration, careful listening, and considered design.
Every project is led by Jim and built with a small, trusted team, chosen to suit the work — not the other way around.



VISION
To turn open questions into brands — through care, curiosity, and collaboration.
To turn open questions into brands — through care, curiosity, and collaboration.
APPROACH
The work starts with trust.
We’re open with our thinking and collaborative by default. We listen carefully, challenge when it helps, and stay honest throughout the process.
There’s no ego here — just curiosity, care, and a shared responsibility to make good decisions together.
The work starts with trust.
We’re open with our thinking and collaborative by default. We listen carefully, challenge when it helps, and stay honest throughout the process.
There’s no ego here — just curiosity, care, and a shared responsibility to make good decisions together.
WE START WITH YOU
Every project begins with a conversation.
We meet, talk, and listen — properly. No formats, no fluff. Just an open discussion about what you’re building, what’s unclear, and what really matters. We work best with people who value honesty, curiosity, and care. If that sounds like you, we’ll get on well.
Every project begins with a conversation.
We meet, talk, and listen — properly. No formats, no fluff. Just an open discussion about what you’re building, what’s unclear, and what really matters. We work best with people who value honesty, curiosity, and care. If that sounds like you, we’ll get on well.
Discovery
Discovery is where curiosity does its work.
This is the phase where we ask better questions, explore the landscape, and strip things back to what matters most. It’s collaborative, focused, and deliberately unhurried. Whether we’re starting from scratch or evolving something existing, this is where direction begins to take shape.
Discovery is where curiosity does its work.
This is the phase where we ask better questions, explore the landscape, and strip things back to what matters most. It’s collaborative, focused, and deliberately unhurried. Whether we’re starting from scratch or evolving something existing, this is where direction begins to take shape.
Eventually, decisions need to take shape.
When they do, we design carefully and stay close — making sure the work still reflects what mattered at the start.
That’s it.
Eventually, decisions need to take shape.
When they do, we design carefully and stay close — making sure the work still reflects what mattered at the start.
That’s it.
Testimonials
What clients have to say about us

Obagi Medical
“Working with Jim was an absolute dream! Equal parts talent, curiosity and extreme dedication. We came to Tipota with a very undefined scope – a mass of clay – and he sculpted it into a coherent set of brand guidelines and a *magical* visual representation of our brand. But this wasn’t what impressed me most – never have I worked with a consultant partner who really took on the brand persona and worked like an employee of the team, but Jim did. 10/10! Would do it again”
— Justin Giouzepis, Chief Marketing Officer, Obagi Medical





Obagi Medical
“Working with Jim was an absolute dream! Equal parts talent, curiosity and extreme dedication. We came to Tipota with a very undefined scope – a mass of clay – and he sculpted it into a coherent set of brand guidelines and a *magical* visual representation of our brand. But this wasn’t what impressed me most – never have I worked with a consultant partner who really took on the brand persona and worked like an employee of the team, but Jim did. 10/10! Would do it again”
— Justin Giouzepis, Chief Marketing Officer, Obagi Medical

Obagi Medical
“Working with Jim was an absolute dream! Equal parts talent, curiosity and extreme dedication. We came to Tipota with a very undefined scope – a mass of clay – and he sculpted it into a coherent set of brand guidelines and a *magical* visual representation of our brand. But this wasn’t what impressed me most – never have I worked with a consultant partner who really took on the brand persona and worked like an employee of the team, but Jim did. 10/10! Would do it again”
— Justin Giouzepis, Chief Marketing Officer, Obagi Medical




VISION
To turn blank pages into bold, beautiful brands — and to do it with people who care as much as we do.
The best work starts with trust. We're open with our thinking, collaborative in our process, and obsessive about getting it right. We care deeply about our clients — sometimes maybe too much — but that’s how the good stuff gets made. We’ll challenge ideas when needed, and listen when it matters. We’re not here to sell — just to make something great, together.